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Opinion: Revitalize RFID Industry

Monday, February 19, 2007

by Adi Tedjasaputra

This is the time of the year when we start reading and listening to RFID technology yearly forecasts and slogans such as 1.71 billion tags will be sold, the total RFID market will be $4.96 billion, RFID will change everyday life, RFID is here to stay, 5-cent RFID tag has arrived, etc. The similar things we heard last year, or probably for the past several years, from those who try to sell reports and events in a quiet month.

Don't get me wrong – I applaud the work of credible people and organisations to disseminate knowledge around RFID technology and promote RFID business - but we need to understand that any change or transformation in the real world is evolutionary. There is no such thing as RFID revolution or RFID magic.

RFID Forecast.

Forecasts are probably good to give a sense of direction and motivation, but the real change or transformation lies in wise actions. RFID players who are not aware of this reality have tasted some loss or about to find out the harsh reality of the RFID industry. VeriChip has had a slow sales and its stock has been struggling since its initial public offering. U.S. Homeland Security is abandoning the plans for using RFID tags. EPCglobal Gen 2 UHF tag has failed to meet its 5-cent tag vision. Wal-Mart is yet to succeed in reducing labour and inventory costs using RFID technology.

RFID technology is now at the Slope of Enlightenment in the sense of Gartner's Hype Cycle. RFID community has just started the process of understanding the benefits of practical RFID applications. There is a huge need to bridge RFID knowledge gap and find the right partners for the right RFID projects and applications, particularly in Asia. The emerging markets in Asia, such as Indonesia, have started to show some active signs and enthusiasms.

In the beginning of the new year, I would like to use the opportunity to thank all the RFID Asia Community Members for your continuous support and active participation.

Have a Wireless and Prosperous Lunar New Year.

Send your comments and discuss.

Labels: business, epcglobal, indonesia, rfid, security, tag, technology